Be our Guesty:
Winning more bookings: A performance roadmap with Vrbo
In today’s short-term rental market flooded with supply, simply being online isn't enough. To capture the modern traveler, property managers must treat their OTA listings as high-performance sales funnels. In this session with Vrbo, we share the tactical roadmap to mastering the ranking algorithm and standing out in a crowded marketplace.
What we covered:
Ranking strategies
Conversion levers
Audience-centric optimization
The 2026 market is defined by a surge in property supply and shifting traveler demands. To stand out, property managers must leverage specific performance levers—from strategic promotions to advanced audience targeting—to make their property the obvious choice.
Speakers
Visar Gerbeshi
Market Manager Team Lead, EMEA
Guesty
Pierre-Yves Roger
Market Manager Team Lead, EMEA
Vrbo
BJ Hansen
CEO
Teton Homestead
Master the ranking algorithm, maximize your occupancy
Be our Guesty:
Winning more bookings: A performance roadmap with Vrbo
Winning more bookings: A performance roadmap with Vrbo
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