The Airbnb Co-Host Network: A new path to portfolio growth

TL;DR

Airbnb’s Co-Host Network connects property owners with local operators—creating a direct channel for co-hosts to find clients actively seeking help. For operators looking to grow their portfolio, this marketplace puts you in front of owners who have already decided they need support. Guesty now supports Airbnb co-hosting relationships directly, giving you professional infrastructure to stand out, scale efficiently, and expand beyond Airbnb from day one.

When Airbnb launched its Co-Host Network in October 2024, it signaled a shift in how owners and operators find each other. For operators looking to grow, it became a discovery engine. 

The network surfaces thousands of owners explicitly raising their hands for operational support. These are pre-qualified leads who understand the asset class but lack the bandwidth to execute. Rather than spending on marketing or outreach, you’re meeting potential clients exactly where they’re looking. 

The opportunity and the challenge  

The Co-Host Network makes market entry easier. That’s the opportunity: direct access to owners actively seeking help. It’s also the challenge: when profiles are lined up side-by-side, emphasizing ratings and fees, it’s difficult to convey the value of a professional operation.

Solo co-hosts rely on personal effort. They juggle spreadsheets, manual messaging, and single-channel dependency. Professional operators rely on systems. The ones who stand out in this marketplace aren’t working harder — they’re working with better infrastructure.

What separates professional co-hosts

Airbnb reports that the average rating for co-hosts on the platform is 4.86 stars — higher than the 4.62 average for larger property management companies. But ratings alone don’t tell the full story. Owners increasingly want the responsiveness of an individual operator backed by professional-grade tools.

Operations and communication 

Here’s where professional operators have the advantage: 

Delivering consistent, professional interaction with guests while maintaining the response times that drive marketplace metrics, and establishing systems for cleaning, maintenance, and quality control to ensure consistent service delivery. 

While individual hosts struggle to coordinate vendors across properties, professional processes enable seamless operations at scale.

Guesty’s co-hosting support: Professional infrastructure from day one

Guesty now supports Airbnb co-hosting relationships directly, giving you the operational foundation to scale within the marketplace while maintaining the professional standards that set you apart.

One link to centralize everything

Bring all co-hosted listings into your Guesty dashboard with a single shared link. No credential swapping. No manual workarounds.  

Professional guest communication at scale 

Send messages to guests on behalf of listing owners directly from Guesty. Your established communication workflows — automated responses, saved templates, review management — work seamlessly for co-hosted properties. Maintain the response times and service quality that drive your ratings without adding manual work.

Multi-channel distribution from day one 

Co-hosting relationships start on Airbnb, but they don’t have to stay there. Distribute co-hosted listings to Booking.com, Vrbo, and direct booking channels from the same dashboard. 

Your tech stack as a competitive advantage 

Access the tools that separate professional operators from solo co-hosts: dynamic pricing optimization, automated operations workflows, detailed financial reporting, and portfolio-level analytics. Your technology infrastructure becomes the differentiator that justifies premium service.

The path forward

If you’re already co-hosting on Airbnb, you’ve proven the model works. Owners trust you with their listings. Guests leave strong reviews. The question now is whether your systems can keep pace with your growth.

Guesty Pro supports Airbnb co-hosting directly — one link to import listings, automated workflows, multi-channel distribution, and owner reporting that proves your value. The infrastructure that turns a side hustle into a scalable business.

The Co-Host Network gave you access to owners. Guesty gives you the tools to keep them.

FAQs

Guesty’s talented marketing team is comprised of passionate professionals who share insightful industry knowledge and shape brand narratives. By bringing a diverse blend of expertise to the table, we are the visionary architects behind the Guesty brand and innovative campaigns that help people understand our product.