Growing with intention: How The Hideaways increased revenue 20% with Guesty

Tucked into the Devon countryside in the UK, The Hideaways offers design-led, one-room cabins with private decks, saunas, and hot tubs. Founded by Callum, the company was built with a hands-on approach from the ground up — everything from architecture to amenities has been designed to deliver an experience that helps couples disconnect from daily life.

But delivering this thoughtful, high-end guest experience while managing growth became increasingly difficult with the wrong tech. The Hideaways needed a PMS that could save time, centralize operations, and support their long-term vision of becoming one of the UK’s most-loved premium slow-stay brands.

The Hideaways’ first PMS handled basic functions but quickly fell short. Messaging automation was clunky, calendar management inflexible, reporting outdated, and upsell options non-existent.

“When we were spending more time working around the system than benefiting from it, we knew it was time to switch,” recalls Callum. Support was minimal, often taking days to respond. The final straw came when the platform began to hold back their growth.

Guesty stood out for its modern design, advanced automation, and scalability. The platform offered what The Hideaways needed most: seamless integrations, flexible guest messaging, upsell tools, and task management.

“Guesty has allowed us to streamline guest messaging, introduce upsell flows, and better manage team scheduling,” says Callum. “It gives us confidence that we can scale while maintaining our high standards.”

The transition was smooth, with intuitive onboarding tools and responsive support. Within weeks, the team was saving time and finally operating on tech that felt built for growth.

Guesty quickly freed The Hideaways from the friction of their old PMS. Automations now handle routine guest messaging, cutting out hours of back-and-forth each week and ensuring consistent, timely communication. Task flows and team permissions simplified coordination with cleaners, while upsell features introduced midweek extras that boosted guest engagement. The team also reduced reliance on third-party tools, saving costs and keeping everything centralized in one place.

“We’ve saved hours every week just from automation. The calendar is easier to manage, we’re capturing more mid-stay requests, and we’re finally able to map out future changes without tech headaches,” Callum explains.

Since switching to Guesty, The Hideaways has:

• Saved 15–20 hours per week through automation and centralized workflows
• Increased occupancy rates by 10–15%, particularly midweek
• Grown monthly revenue by around 20%
• Cut property onboarding time from several days to under 24 hours
• Improved average guest response time by more than 50%

With Guesty powering their operations, The Hideaways can continue expanding to 5–6 cabins across British southwest, while keeping their promise of high-quality, slow-stay hospitality.

“Guesty is flexible, scalable, and empowering,” says Callum. “It doesn’t just manage bookings — it helps run our whole business.”